Zuckerberg outlined five key areas Facebook is moving forward

Along these lines, Zuckerberg outlined five key areas for Facebook Internet Marketing , which he considers important for the future of the platform and its role in society.

And they suggest some relevant changes for the Facebook business - here are five key elements of Zook and what they can mean for the future of the company.

1. Generational changes

According to Zuckerberg:

"When I started Facebook, I thought people were energizing my voice - I felt it was not enough to say and hear important things. It was' not just my generation that was marginalized and needed more voice, and these tools have empowered so many groups throughout the community. , Non-significant share It also sought to deal with the change of generations. Problems of this decade, I think it will be. "

I mean, so according to previous reports Zuckerberg didn't set up Facebook, but the substance of the point is still there - providing a platform for connections seems like a good idea, Zuckerberg says, in theory, it might actually be arguments around issues like Facebook's discussion, for example, climate change Such as further division Are.

The political division of aggravating its part, Facebook, the argument of the main ingredient - Facebook's advertising, its data targeting capability and the foreign-backed groups in its platform, the misuse of political change can be attributed to a single argument, which can be engaged on the basis of content delivery by promoting the stock division and social discussions, encourage Ince the media has created the Facebook ecosystem. Encourage them to do so. As important as the division is, Facebook’s engagement sees it - and since Facebook is now a leading source of news content rather than newspapers, its impact in this regard is significant.

Zuckerberg said such changes could change over time as the younger generation becomes more effective, and when that happens, Facebook can provide a platform for young entrepreneurs, scientists and change leaders. Facilitating more positive, progressive innings.

Looking at the marked separation, it is difficult to say whether this is possible in the current system, but Facebook's scale provides an important opportunity to drive it through contextual changes.

2. New private social platform

Zuckerberg highlights shifting away from smaller, more robust network functionality and public posting.

This is evident on almost all platforms - initially on social media, people were happy to be able to share every aspect of their lives with everyone and public sharing was the order of the day. As various celebrity scandals are highlighted, this means that you have a permanent record for each of your outdated, misleading thoughts and opinions.

Thus most people are turned into private messaging and groups, which Zuckerberg focuses on.

"Over the next decade, some important social infrastructure will help us to reorganize all kinds of small communities, so that we have a [re-affiliate concept]. This is one of the areas of innovation that I am most excited about. Our digital social environment is very different in the next 5+ years. Give up and give us all of those little associations We all would like to know what your life will count in the Kingdom. "

This will be a relevant area for social media marketers to keep an eye on - as more conversations turn to private areas, it will change the effectiveness of existing strategies.

3. The possibility of decentralization

Zuckerberg also points to Facebook's ability to provide people with better ways to build their own businesses and facilitate simple tasks.

"In the last decade, the fastest growth in the economy has been in the tech industry. I hope that in the next decade, technology will continue to create opportunities, but by making other parts of the economy better utilized." Technology is growing fast. "

Zuckerberg said functions such as facilitating small business or opening fund transfers can provide a significant level of play and provide new opportunities for people of all backgrounds.

"If we can make it, somebody can sell the product on Instagram, store the product, send messages and support their customers through Messenger, or send money to a different country instantly and on WhatsApp.

This aligns with Facebook's efforts to facilitate on-platform payments through its own cryptocurrency, which will gradually merge into more eCommerce capacity. Such programs are already running on the Facebook platform (splashing through the crypto project) and they will soon become important to increase new opportunities in the app.

"At the end of the day, a strong and stable economy comes from people who are widely successful, and the best way to do this is to make most small businesses become efficient tech companies."

The implications of this are huge for digital marketers.

4. Next Computing Platform

In the areas where Facebook is already making big investments, Zuckerberg has also touched on the future of digital connections through AR and VR.

"Augmented and virtual reality is a sense of existence - the feeling that you are with someone else or elsewhere. Instead of tools to distance ourselves from the people around us, the next platform helps us. More and more showcase each other and technology. , These are e Human and social technology platform built pativaraku pariskarincukuntayani anyone, I think. "

Facebook is already working on its AR-enabled smart glass and its Oculus VR platform continues to grow. Zuckerberg made no reference to the pending changes on the horizon, but said the future of this technology would be far greater than the game and face-change effects.

Being able to “exist” anywhere helps solve some of the biggest social problems of our day - such as filling up housing costs and the inequality of opportunity geographically. Today, many people feel that they have to go to cities because it is there. Jobs. But there are not enough homes in most cities, so housing costs are falling and quality of life is declining. If you can live anywhere you can choose anywhere and get a job anywhere. Construction, which should be very close to reality by 2030. "

5. New forms of governance

Zuckerberg's final emphasis once again addresses the challenges surrounding the organization's role in political campaigning and debate and promotes social segregation.

"One of the big questions of the next decade is: How do we control the big new digital communities that the Internet has launched? Platforms like Facebook should be trading on the social values ​​we all like - between free expression and security, or privacy and law enforcement, or creating open systems and locking up data and access. The obvious "correct" answer "It is very rare to be absent, and in most cases, decisions are so important as to be legitimate. From this point of view, I do not think private companies should make such fundamental decisions.